Craftmanship: our products are designed by us and produced by small companies of Italian artisans.

Made in: idea, materials and production are 100% made in Italy.

Recycle: 70% of our materials come from recycled products and can be recycled again.

Sensibility: we use natural and certified materials because we care about pollution and the risks related to our body when using synthetic materials for our clothes. Our design is produced by Italian young designers and are inspired by specific topics that we want to share to increase the awareness about risks related to our way of living.

Everything can be summariezd in one word: respect. For ourself, for our children, for the planet, for the Italian artisans that made Italy worldwide famous, for who knows how to create nice things, for who thinks to the others, for who believes in ethic entrepreneurship looking for making this amazing world a much better place to live.